The Video Production Process:
Video Production Explained!

Video production processThe Video Production Process

Following the creative process called the " Video Production Process" is the key to making a great video...!

Learn more about this process below…!


The production stages required to produce a video may vary a little from video to video...  It will depending on the style and content of the video being made and the amount of time, effort and money that is being put into production but… However large or small your video may be!

VideoEditingSage – The Video Production Process!

* This is the proven production process that successful video producers use… It works out into three main phases…

The Pre-Production Phase…

Video production process – Pre-productionThe pre-production phase is where you clarify your vision of what your video will be and figure out the logistics of how to make it!

This 1st step of the video production process is the planning, research, problem-solving and organizational work you do before  the shooting starts.

This phase includes...

  • The video's concept
  • Script
  • Storyboard
  • Funding
  • Budget
  • Insurance
  • Personnel
  • Talent
  • Clearances
  • Equipment
  • Facilities, etc. ...

All that has to be planned for and brought together to produce the video.

Without a good plan and organization the production of the video can become a grind! Make sure that you have a very good idea of what it takes as far as structure of the video, time needed for production, equipment and personnel before you start making your video.

Having a good "vision" of what it will take will save you a lot of time, money and aggravation I assure you! And even if it's a small-time production... the kids birthday party for instance… It's always a good idea to work it out a little bit ahead of time (even if it's just in your head) where you want to set up, what kind of shots do you want to take and what do you want to include in the video so that you are sure to capture all the special events of the day that will turn into great memories in the future!

The Production Phase…

Video production process – production phaseThe production phase of the video production process is where you actually create the material that you will use to make your video!

The production phase is the actual production  (making) of the material needed for the video. It's at this stage of the video production process that you are actually producing the...

  • Graphics
  • Doing the camerawork
  • Animation
  • Music
  • Sound
  • Lighting effects
  • Narration and
  • Video footage etc. for your project...

VideoEditingSage – Video Production Tip

Video Production Tip...

* Just remember...You can't do an outstanding job in Post-Production  if you don't produce great material in the Production  phase!

At this want to produce quality material so that you have plenty to work with when you go into the post production stage. Be sure to be as expert as possible in your use of your equipment such as: your digital video camera, lighting equipment, sound equipment etc.

The Post-Production Phase…

Video production process - post-production phaseThe Video Post-production Phase is where all the planning and production of the material comes together into the finished product!

The 3rd stage of the production process is called the post-production phase... 


It is the organization and digital video editing of the material into the actual  video.

Post-production literally is where you bring together all of the different elements and material created in the production phase. It is in the Post-Production stage  that you form your finished product, as you envisioned it, in the Pre-Production stage.

This stage is the process of assembling and putting together the media assets and material you have produced to form and finally produce your finished film or video project.

Why Is the Video Production Process So Important to Use…?

It is not only for the expert who is producing professional videos! The home video enthusiast shoots a lot of important footage also...!! A lot of times... like at... Birthdays, Anniversaries and Weddings etc. or other special events...

VideoEditingSage – The Importance of the Video Production Process!

* You will only get one chance to shoot the material or event!!... If you don't get the footage it will be gone!

You should always try to control the factors in any video shoot to the point where you are able to shoot the material you  want... In the way you want it to look and sound...

Can make it hard-to-impossible to later edit the material you shot into a meaningfulinteresting and coherent story. But ... By putting in even a little bit of research, planning and organization before hand using the video production process as an outline ... You will shoot better more usable material that will allow you to make the kind of video you want your audience to see.

So… use the video production process and put a little planning into your video... 

You'll find that you'll shoot great footage and have all the material that you need for your video... Every Time…!

Have fun...!  Dan (Editor)

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